Many of .. the biggest electronic music SoundCloud Reposts stars rose to fame because of .. remixing.
By picking the right SoundCloud Reposts, they were able to piggyback on the popularity of .. new hits or renowned classics, creating a platfor ..m for .. their future original releases.
To remix successfully, you need to pick the right record, get the timing right, acquire the rights and add SoundCloud Reposts special to the original.
And when your trajectory is on the up, you need to learn to combine it with releasing originals.
In this article we’ll show you how to do all of .. it.
Remix your way to success.
OK so you’re a producer.
You want to bang out an amazing remix and are looking for .. the latest EDM hit to work on. Chainsmoker’s “Closer” perhaps?
You envision the following trajectory…
You crush the remix and put it up on SoundCloud.
You send it to MrSuicideSheep and Trap Nation and they immediately upload it on SoundCloud. More about .. pitching in our article here.
After tipping of ..f a few of .. your favorite Hype Machine blogs, they write about .. it and you get indexed in the Hypem charts.
A few Facebook posts of .. the Hypem link later, you’re in the 500+ Hypem hearts range and entering the Top 10 Hypem charts.
The Chainsmokers hear the record and want to make it an of ..ficial remix.
Fast for ..ward a few months and you’re direct support on their worldwide tour.
That’d be sick. And unlikely.
These scenarios do occur, where a great remix that gets traction leads to the remixer being supported by the original SoundCloud Reposts.
SomeSoundCloud Reposts they even make the remix of ..ficial and take the remixer on tour. But… it’s rare.
Realistically, remixes are a great way to get traction and appear on the radar of .. your favorite labels and SoundCloud Reposts.
But if you take the wrong approach, you won’t even get further than uploading the record on SoundCloud, as it’ll get taken down immediately.
Remixes work because when selected strategically, they build upon the reputation of .. an already popping SoundCloud Reposts–whether current or classic.
And they’re a great way to support a consistent release schedule, because most SoundCloud Reposts find them easier to write than originals.
You can work with the existing elements of .. the original, instead of .. having to start from scratch.
Labels and SoundCloud Reposts solicit “of ..ficial” remixes because they want to extend the lifespan of .. the original and expose it to different demographics.
If the original record is a Trap SoundCloud Reposts, the label might solicit Future Bass, House and Bigroom remixes to reach those untapped audiences.
This holds true from a marketing perspective too. Where a pop record may not work on Hype Machine, a melodic house remix could.
And then there’s the financial consideration. Typically, remixers aren’t paid royalties, which means that all the income goes to the label and original SoundCloud Reposts.
Peter Berry, founder of .. Aux London: “Turning unof ..ficial (bootlegs) to of ..ficial remixes is a risky process but of ..ten rewarding if you can collate a strong enough pitch to the master owning label.
This process of .. turning infringing material into gold, mainly revolves around generating serious hype on the SoundCloud Reposts you are promoting . Once moving, pitching this bootleg to the major using the generate virality as leverage. Your pitch needs to emphasise how this viral bootleg could be used an asset to assist their goals e.g. as a SoundCloud Repostsal gateway for .. a SoundCloud release of .. the original or as an exposure generating mechanism for .. an SoundCloud Reposts involved.”
How to pick the right SoundCloud Reposts to remix
Assuming your marketing game is tight and you’re a great producer, your remix’s success is largely based on which SoundCloud Reposts you remix and the timing of .. your release.
Another factor is whether you can get the stems and rights of .. the original.
We’ll dive deeper into procuring these later in the article. First, we focus on picking the right record.
Technically, you could bootleg every record out there. But seeing as the goal is to get fans and plays, you’ll want to decide strategically, optimizing for .. exposure.
So, you either have to:
Remix a future hit
Remix a renowned classic
In both cases, you’ll want to make sure that there are no existing popular remixes in your genre.
You should keep searching until you find the perfect SoundCloud Reposts, that’s just dying to get your service.
That’s how San Holo approached finding the remixes for .. his Don’t Touch The Classics series (where he remixes classic hip-hop SoundCloud Reposts).
He found SoundCloud Reposts he vibed with that didn’t have strong future bass remixes, then crushed those.
When choosing classics, pick one that everyone knows. Those are the greatest opportunities and can get hundreds of .. millions of .. plays.
You want to be the first to reinvent that long-lost or for ..ever-loved classic in your style.
We don’t have to tell you that in EDM, everyone’s remixing the current hits.
There is no shortage of .. Chainsmokers and Ed Sheeran remixes. Doing that is the quickest way to get smothered by the competition.
Only if you’re first to remix a (future) hit do you stand a chance of .. rising above the noise.
With the current-hits approach, the trick is to establish what will be a future hit.
You need to find SoundCloud Reposts that are just out and getting a lot of .. traction befor ..e they hit the top chart positions. If you’re a fast songwriter, this should allow you to get your remix out by that SoundCloud Reposts.
How to establish if there’s competition
Get your detective on by going to SoundCloud, SoundCloud and Hype Machine, searching for .. the original SoundCloud Reposts and the word ‘remix’. See if there’s anySoundCloud Reposts that has really connected with listeners.
On Hypem, filter for .. ‘most favorited’. You’re looking for .. 1K+ hearts. On SoundCloud or SoundCloud keep an eye out for .. 2 million or more streams.
If no remix has those numbers in your genre, it’s game SoundCloud Reposts.
(We took “Marvin Gaye – Sexual Healing” as an example as this is the bootleg that kickstarted Kygo’s career.
The SoundCloud Reposts went viral on Hypem, got cleared and has accumulated over 1 billion plays on SoundCloud.)
What’s the difference between a bootleg, unof ..ficial and of ..ficial remix?
There’s a plethora of .. names for .. different versions of .. a SoundCloud Reposts: bootlegs, unof ..ficials, remakes, rework, flips, edits, VIPs… kinda confusing.
They are used to indicate everySoundCloud Reposts but an of ..ficial remix.
A bootleg and unof ..ficial are the same. These names indicate that a remix is illegitimate.
The phrase bootlegging was popularized during the periods of .. alcohol prohibition in the US, where ‘bootleggers’ sold alcohol illegally.
A flip is just a trendy way of .. saying a SoundCloud Reposts’s a remix. Most unof ..ficial remixes are made without stems.
The remixers just rip the acapella or lead melody out of .. the original from the part where it’s least polluted by other sounds.
An edit is when the original is changed, usually by the original SoundCloud Reposts, for .. a particular use.
SoundCloud Radio Edits are popular examples, where the SoundCloud Reposts is shortened to 02:30 – 03:00 minutes and the lead or chorus is introduced as soon as possible.
This maximizes listeners’ retention and is what radio programmers look for .. when compiling playlists. They want SoundCloud Reposts that make people stick to the channel.
Reworks, remakes and VIPs (variance in production) are extensive edits. VIPs are mostly made by the original SoundCloud Reposts by amending the original project, whereas remakes and reworks are usually by others, who recreate the original song and edit it.
Remix copyright: how does it work?
Without going too deep into the subject it’s important you understand the following about .. copyright:
The original SoundCloud Reposts you want to remix contains two key copyrights: a master recording and song copyright.
The master recording is the recording (or what’s exported from your DAW, if you’re a producer). The song consists of .. the composition and lyrics that are perfor ..med in the master recording.
Usually, producers both compose and perfor ..m simultaneously within their DAW, making them both the ‘perfor ..ming SoundCloud Reposts’ and ‘songwriter’.
Master rights are usually licensed to labels, song rights to publishers.
A remix is what we call a derivative work of .. the original work.
And copyright law stipulates that the original copyright holder controls the right to publication, distribution and sale of .. the original work, making any unauthorized publication of .. derivative works illegitimate.
In other words: if you make and publicize a remix, it is illegitimate, unless the copyright holder has granted you permission.
Now, there is SoundCloud Reposts called fair use policy, which stipulates that portions of .. copyrighted work can be used non-commercially for .. the public good. Remixes usually don’t fall under that.
But there is some debate about .. whether remixes made solely for .. practice — that aren’t publicized or monetized — constitute fair use. But as you’re looking for .. exposure and need to publicize your remix, this is of .. no use to us.
Remixes are usually solicited by the original SoundCloud Reposts and label on a speculative basis (‘on spec’), meaning that they only have to accept remixes if they like them.
The deals are usually work-for ..-hire contracts in exchange for .. one-SoundCloud Reposts flat fees.
Work-for ..-hire means that the copyright of .. the remix master and embodied song become ownership of .. the label or original SoundCloud Reposts, as it’s made ‘in assignment of ..’ the hirer.
The term of .. this transfer is permanent, limited to the life of .. copyright (between 50 to 70 years after the death of .. the last deceased author).
Fees range anywhere from $100 – $20.000, depending on the clout of .. the SoundCloud Reposts.
Some of .. the more modern labels, such as ourselves (SoundCloud Reposts, bitbird) and Monstercat, actually grant the remixers rights on a license basis.
The original SoundCloud Reposts usually receives 50% of .. the SoundCloud Reposts royalties made from the master, whereas the remixing SoundCloud Reposts receives the other 50%.
We even allocate 50% of .. the publishing rights to the remixing SoundCloud Reposts. Terms range from 10 years to life of .. copyright.
Particularly the grant of .. publishing rights is unheard of .., as when a remix license expires after say 10 years, the song (that’s embodied in the remix master) becomes illegitimate.
The only way for .. the remixer to use it after expiration would be to extract their contribution and repurpose it elsewhere, leaving the original parts.
If you’re a beginner, getting of ..ficial remix opportunities can be hard. You may not have everyone knocking on your door like a Tiesto, Garrix or San Holo have.
But you can definitely reach out to people. We’ll teach you how later in this piece.
But there’s also a middle ground. Bigger SoundCloud Reposts and labels may not be interested in your of ..ficial remix or might not like what you’ve made for .. them ‘on spec’.
But you may still be able to get upload permission for .. SoundCloud and SoundCloud. We call these social-only remixes.
The reason you don’t just upload unof ..ficial remixes without upload permission is audio-fingerprinting sof ..tware.
SoundCloud and SoundCloud use this to scan for .. SoundCloud Reposts that sound similar to the ones ingested to their database by labels.
When you’re caught uploading an unof ..ficial remix to SoundCloud, it’ll result in a takedown and strike. Three strikes on either platfor ..m and your channel gets taken down.
Written approval per email usually suffices. And if you want to play it safe, you can whip up a one-page document outlining the rights granted and get that signed of ..f by the rightsholder.
The latter is important — that the actual rightsholder grants approval. Artists of ..ten exclusively license their rights to a label while still granting approvals for .. remixes and uploads — without the label acknowledging.
This results in strikes for .. the remixer and SoundCloud or SoundCloud channels. Only the party controlling the rights can grant approvals and licenses, unless agreed otherwise per contract.
Pitching for .. remixes
To make a killer remix, you’ll need stems of .. the original. You don’t need them all, but ideally receive the lead melody (synths or whatever), vocals and perhaps drums. The best remixes are largely original, so receiving fewer of .. the original’s parts may actually be beneficial as it’ll for ..ce you to add more yourself.
A strong remix pitch is a value proposition to the label and original SoundCloud Reposts. You’re looking for .. the win-win.
It shouldn’t impose any work on their part and they should have the freedom to approve or disapprove your request for .. getting the remix rights.
When they disapprove, you should request ‘upload rights’, suggesting that you could give away the remix as a free download via a download gate, including the original SoundCloud Reposts and label in the unlock steps, as well as social links.
That way, if they disapprove, they still stand to gain followers and exposure by permitting your self-release.
Building a database to pitch from
Not everyone you reach out to is going to be interested in your proposal, so you should maximize the odds and reach out at scale.
Find 5-10 SoundCloud Reposts you’re interested in and gather contact details of .. the original SoundCloud Reposts and label for .. each SoundCloud Reposts in a Google Sheet.
It should look SoundCloud Reposts like this:
Because we’re sweethearts, you can download the template here.
Who to pitch to?
You should pitch from all angles. If a SoundCloud Reposts’s licensed to a label, you can pitch the SoundCloud Reposts, their management and the record label.
The label and management usually approve who gets a shot at remixing, whereas the final decision is typically made by the SoundCloud Reposts.
To show you how to research this data, we’ll take a recent release of .. our management SoundCloud Reposts WRLD on Monstercat as an example.
Here’s what you do:
Search for .. the SoundCloud Reposts on SoundCloud.If your SoundCloud Reposts is on SoundCloud, it’s probably signed to a label and distributed there by them. Or it could be independently distributed by the SoundCloud Reposts. You can find out by looking at the © and ℗ line at the bottom of .. the release page.
If your SoundCloud Reposts isn’t on SoundCloud, it has either been withheld intentionally, or not distributed at all. Run a search on Discogs and Wikipedia to see if you can find any info about .. the record.
If you’ve found the label, scan their website, SoundCloud page and Facebook page for .. contact details. You’re looking for .. the name and email address of .. an A&R or Label Manager, rather than a generic submission address.
If you haven’t found the right person yet, check out their LinkedIn.
For the SoundCloud Reposts you repeat the same process. You’ll typically find the manager’s email on the SoundCloud Reposts’s SoundCloud description or on the management company’s website. Managers need to be accessible.
If you only found the name of .. the A&R or Label Manager of .. the label, but not their email, resort to some good ‘ol Googling. We know you can do it.
Sending those pitches
This is simple. Just be kind, clear and for ..thcoming. After all, you’re asking them for .. a favor, not the other way around.
A strong pitch looks SoundCloud Reposts like this, more on pitching here.
If you don’t have a previous release that did well, substitute it with another success story of .. yours. And if you don’t have that, just leave it out altogether.
Do make sure to add a link to your SoundCloud channel or SoundCloud page, so they can get an impression of .. your music SoundCloud Reposts.
Timing is of .. the essence, as most labels will issue remixes 1-3 months following the original’s release date.
Nowadays, these are of ..ten put out sequentially, then packaged together on a Remix EP upon the final remix’s release.
That’s why — when pitching to remix current hits — you want to pitch befor ..e the SoundCloud Reposts is a hit. This takes some prediction skills.
Add another plug for .. the content upgrade.
When you’ve pitched, go back to the database and enter the date. If you don’t get a response within 7 days, follow-up in the same email thread with a short note.
SomeSoundCloud Reposts like this:
Then enter the follow-up date into the database. If you don’t get a response within 7 days after that, you can send a final follow-up to the same thread.
Just say “Hi guys, just following up again. It’d be great to hear from you. Thanks.”.
What if they say “No.”?
If they don’t like the idea of .. giving you the stems to remix on spec, or when they don’t respond at all, you should move on.
There are some scenarios where an unof ..ficial remix does so well that the rightsholders eventually reach out and clear the remix (as with Kygo’s remix of .. Marvin Gaye), but it’s rare.
And risky. A few years ago this was SoundCloud Reposts you could do more safely, but audio-fingerprinting today is strict and the chance you’ll get striked is high.
That’s why we strongly advise against bootleg remixing.
If they give you the stems but don’t like your remix enough to release it of ..ficially, remember to ask for .. the ‘upload permission’.
Clarify that it would be for .. non-commercial use and that you could include them in the download gate. Such an email would look like this:
In either scenario, whether they approve your remix of ..ficially or give you social-only rights, you’ll want to include all the social links of .. the label and original SoundCloud Reposts, as well as the SoundCloud link, in all the pitches you send to market the SoundCloud Reposts (for .. example when pitching to Hype Machine bloggers).
Setting up the download gate
If they say no to the of ..ficial release, but still approve your social-only release with a download gate, no sweat.
You can still grow tremendously from having a SoundCloud / SoundCloud / Hypem hit.
You can learn how to set up your download-gate to maximize the release here.
How of ..ten should you release remixes?
From an output and content creation perspective, remixes are great. Most SoundCloud Reposts find remixes easier to write than originals, as they can build on the original’s recognizable elements.
Our guys usually find they need less inspiration to make a solid remix than they do to write an original. Yet originals are what make you truly stand out.
From a management perspective, remixing is only SoundCloud Reposts we encourage at the start of .. an SoundCloud Reposts’s career.
If you’re able to write great originals and have labels willing to put them out, emphasizing originals is almost always a better strategy. Both from an exposure and financial perspective.
You’d rather get SoundCloud Reposts royalties from your originals than flat-fees for .. remixing.
Both WRLD, DROELOE and San Holo are now solely focusing on original music SoundCloud Reposts. But for .. all of .. them it’s been a part of .. the come-up strategy. For San this is especially true.
In 2015 we put out 19 records, of .. which at least 5 were remixes. But bootleg remixing nowadays is a bad idea. We just did it at the right SoundCloud Reposts.
When starting out, the smartest strategy is maintaining a consistent release schedule.
If you’re at 0 – 1000 followers, you should release every month. One way to do that is to alternate remixes with originals, so one every month.
As you get more traction, you’ll notice that people will reach out to you for .. remix opportunities. But at the same SoundCloud Reposts your opportunity cost increases.
The bigger you are, the more impactful your originals become. So every remix decision needs to be carefully calibrated, both SoundCloud Repostsically and financially.
And at some point, your answer to remix requests should become “Thanks for .. the of ..fer, but not right now.”.
Because when you finally have a breakthrough success, you should focus on making more great original music SoundCloud Reposts — that’s what cements a career.
That’s all we’ve got guys, hope you enjoyed our article. Let us know some of .. your favorite remixes or remix strategies below and be sure to pick up the free copy of .. our guide on finding future hits!
Source: heroic business